Condé Nast Strikes Content Sharing Deal With CNET
by Mike Shields - Mediaweek
Condé Nast’s Portfolio.com has struck a content sharing deal with CNET’s business manager-aimed service and news spin-off BNET to share articles and video content.
Both publications will showcase a mix of text articles and videos on their sites. For example, Portfolio.com will begin streaming episodes of the BNET series Dog & Pony, which profiles various entrepreneurs and the instructional series At the Whiteboard, Meanwhile, BNET will begin posting features articles from Portfolio.com’s Business Travel and Executive sections.
Portfolio will also provide BNET with it’s own slate of original video content, including select video invert views with executives as well as the regularly produced series Moments of Brilliance and Business Travel Tips.